Using the customer’s tasks as a launch pad, we have accordingly zoned the stand. The demonstration area was located on the first floor while the meeting rooms and a lounge zone were placed on the second. The demonstration area was performed in the same style as fish departments in Perekrestok and Karusel supermarkets. Nearby we placed a special workshop area where visitors could learn how to cook various fish appetizers, layout and store the products.
 
The stand was equipped with sophisticated multimedia equipment. Seamless LED modules, among them floor armored  glass modules, suspended structures, augmented reality elements and technologies, 20” screen along the stand’s area provided for the product demonstration. The exhibition was attended by the Head of the Federal Fishing Agency, the Deputy Minister for Agriculture, who had business meeting there on a regular basis.