We have offered a sophisticated architectural project which combined all three areas. On the first floor, the trading area was designed; nearby we have placed the laboratory where exhibition visitors could see beauty products being prepared live. The lounge area for meetings was relocated to the second floor, with a surface measuring 150 sq m.
We have increased the stand’s height as much as possible due to some suspended structures. We decided not to experiment with lighting and left the built-in lights as they were since they did not distort the stand’s architectural image. The project is implemented in the eco high-tech style. We have chosen austere-looking premium materials which would highlight the company’s reliability. A large number of green, environmentally friendly components gave more ground to the stand’s leitmotif –the naturalness of the offered merchandise.